Once the top marquee of GM‘s family of brands, Cadillac fell into hard times starting with the advent of foreign luxury automobiles. The brand suffered another blow in the last decade through its critical design transformation period, also known as “Art & Science”, and subsequent bankruptcy of GM. But all that is about to change. With consecutive positive returns in profitability and glowing reviews over its quality, Cadillac is planning to overtake its German and Japanese competitors in the next few years as the largest luxury auto maker in the U.S. One essential aspect of this new strategy would be the introduction of a new Cadillac flagship model that is likely to base on this concept here, the Cadillac Ciel.
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